What does it feel like to walk into a luxury bridal salon in midtown Manhattan and realize the concepts you studied in class are unfolding right before your eyes? For a group of marketing, management and mass communications students from Georgia College & State University, this was exactly their experience this summer.From May 31 to June 5, 2026, students from the J. Whitney Bunting College of Business & Technology traveled to New York City for an immersive study away program led by...
Career paths are rarely linear, and for one Georgia College & State University graduate, the journey into logistics was anything but conventional. After 15 years in advertising technology, he made a bold pivot into supply chain management in search of more meaningful, tangible work.A Turning PointHe began his career as a media buyer and planner before moving into sales and strategy consulting, ultimately generating $18–20 million in revenue. While successful, the fast-paced ad tech...
Discover what’s new in our latest monthly newsletter! This issue shines a spotlight on the Department of Management, Marketing & Logistics, featuring insights from Professor of Logistics Dr. Karl Manrodt and a success story from Master of Logistics and Supply Chain Management alumnus Jeremy Carlin. You’ll also find highlights from our end-of-year ceremonies, celebrating outstanding student achievements and award recipients. Join us in celebrating the people, accomplishments, and momentum...
By Gil Pound With the end of spring semester and graduation in sight, Georgia College & State University students heard last week from an alumnus who was in their position two decades ago. Sam Rauschenberg (’07) – a former teacher, state education policy advisor and current vice president of Achieve Atlanta, a nonprofit providing need-based college scholarships to high school seniors – was on campus April 20-22 as the J. Whitney Bunting College of Business & Technology Executive in...
Join us for our upcoming Executive in Residence visit with Sam Rauschenberg. This session is open to all! Rauschenberg is an alumnus of Georgia College & State University and serves as Achieve Atlanta's vice president of Growth & Impact.He recently earned the John E. Sallstrom Honors College Alumni Achievement Award and has an extensive background in the intersection of economics, policy and academics. You can read more about Rauschenberg on his LinkedIn page. Please join us on April...
Join us for our upcoming Executive in Residence visit with Sam Rauschenberg. This session is open to all! Rauschenberg is an alumnus of Georgia College & State University and serves as Achieve Atlanta's vice president of Growth & Impact.He recently earned the John E. Sallstrom Honors College Alumni Achievement Award and has an extensive background in the intersection of economics, policy and academics. You can read more about Rauschenberg on his LinkedIn page. Please join us from 5...
The Marketing program at the College of Business & Technology brought energy, innovation, and impressive talent to campus during the Final Round of the Elevator Pitch Competition. This semester, 320 COBT students stepped up to the challenge, refining their personal pitches and professional presence for the first round of the Elevator Pitch Competition. From that competitive field, the top 20 finalists earned a spot in the final round, where they competed for top honors and cash prizes...
Some careers follow a straight line. Carlee Schulte's took the scenic route, and she wouldn't have it any other way.A Pivot That Changed EverythingSchulte started her journey right here at Georgia College & State University as a mass communication major, but a fear of public speaking sent her pivoting fast. "My younger self was absolutely terrified," she laughs. She switched to marketing, and as it turns out, that split-second decision changed everything.Finding Home and Taking the...
A Soldier FirstBefore Dr. Bob Duesing ever set foot in a college classroom, he had already led thousands. His full career in the U.S. Army, serving in Infantry, Armor and Cavalry units worldwide, took him through progressive leadership roles with organizations of 20 to 17,000 soldiers. That foundation of discipline, strategy and people leadership turned out to be the perfect preparation for what came next.Bringing Leadership to the ClassroomWhen Duesing transitioned to academia, he...
Professor Dr. Jehan El-Jourbagy, Georgia College & State University Sustainability Council member and associate professor of Business Law and Ethics in the J. Whitney Bunting College of Business & Technology, attended the 2026 North American Sustainability and Responsibility Summit in early March. The three-day conference brought together chief sustainability officers, ESG leaders and corporate social responsibility directors from companies including Tesla, GM, Johnson & Johnson, HP,...
