Over the last two and a half years, student-run podcast GC Bizcast has recorded three seasons of interviews with wide-ranging and elite business professionals. For three of the podcast’s eight student hosts and producers, it’s been more than a side project—it’s changed who they are. “As a college student, you think you don’t have much to say—but of course you do,” said Sruti Sajja, senior marketing major and co-host of the show. “Our professor was one of the first people that told...
Most of us are familiar with the rainbow-colored pivot companies make when June rolls around each year. To LGBTQ+ consumers, this marketing strategy says one thing: insincerity. Dr. Joanna Schwartz, professor of marketing and subject-matter expert at Georgia College & State University, is working to change that narrative. With her one-of-a-kind course titled LGBTQ+ Marketing, she invites interdisciplinary students to examine marketing failures and successes, find community through...
Story and photos developed by University Communications. For her devotion to students, selfless commitment and innovative teaching—Marketing Professor Dr. Joanna Schwartz won the University System of Georgia’s 2023 Felton Jenkins Jr. Hall of Fame Faculty Award. The University System of Georgia awards this honor each year to recognize faculty with a strong commitment to teaching and student success. Schwartz is the third J. Whitney Bunting College of Business & Technology (CoBT) faculty...
Drs. Mary Kay Rickard and Doreen Sams along with Georgia College alumni Samuel Mullis and Aruna Sadasivan have published an article entitled “SoTL Best Practices: 21st Century College Students’ Perceptions of Learning Styles and Instructional Design Materials’ Influence on the Successful Completion of Assignments,” International Journal Scholarship of Teaching and Learning, Accepted 11/17/2022. Congratulations to Drs. Rickard and Sams for the publication and for their mentorship in research.
YOUR HELP IS VALUED AND NEEDED. This research project is being conducted because of its potential benefits, either to individuals or to humans in general. The expected benefits of this study include understanding how and what types of societal campaigns will work best to reach the most people to influence positive outcomes for the underserved. This survey will only be open until October 26th, 2022. TO TAKE SURVEY CLICK HERE Thank you for taking the time out of your day to complete...
Since elementary school, Ansley Latting Hudson, ’20, has been passionate about helping others declutter their lives. Later, she realized she could help individuals relieve stress and save a substantial amount of money by helping them get organized. “When I was young, I would spend some Saturdays helping my parents tidy their Tupperware® containers and pantry and explain to them how to keep organized,” she said. “Then, with every job I've had, I've always found at least one space to...
Most new students worry about transitioning into college, making friends and doing well in their classes. Jared Jordan of Macon is nervous about those things too. But he has additional things on his mind. Jordan’s been in a wheelchair since a pool injury at age 15. Last Sunday was the three-year anniversary of his accident. Yet, Jordan is upbeat and positive. He’s worked hard to be where he is today. His focus is on the future. “I just try to surround myself with things that I enjoy—whether...
Jason Silvey, senior management major, is married with two children and has 20 years of work experience—he’s also been selected as the Outstanding Management Major for the College of Business (COB). This title is bestowed on a graduating management senior who demonstrates exemplary performance and involvement. The selected student represents their department at the COB annual awards banquet, Atkinson Honors. “I’m really excited and still in awe that I won outstanding management major,...
Lorena Aleman Where are you from? I'm from Lima, Peru. What is your major? I'm majoring in marketing. What do you like most about Georgia College? The community is very welcoming. And I love the campus size. It's not super big or small, so I’m able to see my friends every day, but at the same time, meet new faces. I also like having a close relationship with my professors. Who is your favorite professor and why? My favorite professor has been Dr. Duesing, who I have for my strategic...
In January, junior business marketing major Justin Daffinson and co-founder Walker Petty, senior business management major, opened Milly Grub, a late-night dining spot open until 3 a.m. The restaurant, located at 125 S Wayne Street in downtown Milledgeville, Georgia, serves simple-yet-hearty meals like nachos, hot dogs and potato bowls. They’re open Tuesdays, Thursdays, Fridays and Saturdays from 11 p.m. to 3 a.m. Now, business is booming. The eatery, alongside catering services, boasts...